
Glen Meakem Presentation to Tepper School Students
By: Glen Meakem, co-founder of Meakem Becker Venture Capital and co-founder, Chairman and CEO of FreeMarkets
Summary:
Glen Meakem gave a recent presentation to Tepper students. Meakem highlights the trajectory from his college application to Harvard through his co-founding of FreeMarkets.
Carnegie Mellon Alumni Brand Marketing Panel in New York
By: The Tepper School of Business New York City Alumni Chapter; Co-Sponsored by Interbrand
Summary:
Gary Singer (BS/H&SS '76) Chief Strategy Officer at Interbrand Corporation moderated a special panel on Brand Marketing in New York.
E-Marketing and New Business Models
By: Kannan Srinivasan, Heinz II Professor of Management, Marketing and Information Systems
Summary:
Kannan Srinivasan, H.J. Heinz II Professor of Management, Marketing and Information Systems lectures a class in the Program for Executives on E-Marketing and New Business Models
Peter Boatwright on Managing Creativity to Achieve Pragmatic Innovation
By: Peter Boatwright, Associate Professor of Marketing
Summary:
Peter Boatwright leads an alumni group through a presentation on managing creativity and ways to achieve innovation with your employees.
Marketing ROI Summit
By: The Office of Executive Education
Faculty Moderators: Peter Boatwright, Alan Montgomery, Vishal Singh and Kannan Srinivasan
Summary:
The Tepper School of Business Marketing ROI Summit on May 11, 2006 brought together industry marketing leaders and Tepper faculty to share latest insights, research and techniques for achieving and measuring marketing ROI.
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